Gilas goes full speed ahead with Yamaha
Published on January 18, 2023

From L-R: Toni Acuesta (Marketing Assistant Section Manager), Shinsuke Iida (Sales & Marketing Division Head), Hiroshi Koike (President), Jane Basas (President, Mediaquest), Sonny Barrios (Executive Director, SBP), Erika Dy (Deputy Event Director, FIBA World Cup 2023 LOC), Butch Antonio (Team Manager, Gilas Pilipinas)

The Samahang Basketbol ng Pilipinas (SBP) and Yamaha Motor Philippines today announced a partnership in support of Gilas Pilipinas.

Yamaha is now the official lifestyle motorcycle brand of Gilas Pilipinas for the FIBA Basketball World Cup 2023, sharing their values of unwavering passion and uncompromising commitment to victory.

As the FIBA Basketball World Cup 2023 draws near, Gilas Pilipinas is busy implementing its plans to have a strong performance in the biggest basketball competition in the world. The Philippine national team gets a huge boost after partnering with Yamaha.

“Yamaha, in their industry, is a winner; same with Gilas,” said SBP Executive Director Sonny Barrios.

“Yamaha and Gilas Pilipinas is not just a partnership for us but more of a collaboration,” said Toni Acuesta, Marketing Assistant Section Manager of Yamaha Motor Philippines. “We want to showcase our being premium, being self-expressive, and the high energy we have as a brand in partnering with Gilas Pilipinas.”

“It’s an honor for us to sponsor Gilas Pilipinas. We have a plan of supporting people who are always pushing their boundaries so we will give support to Gilas Pilipinas and entertainment to the audience as well,” added Shinsuke Iida, Sales and Marketing Division Head of Yamaha Motor Philippines.

“To the players, support staff, and supporters, we hope we can work together as one team to reach the ultimate goal and bring joy to all Filipinos,” closed Hiroshi Koike, President of Yamaha Motor Philippines, Inc.

“Laban Pilipinas, Puso! And always remember, only Yamaha Revs your Heart!”